Fashion Lifestyle for Men

The venue was the Palladium Mall at High Street Phoenix for the launch of India’s first fashion lifestyle store for men — The Collective — launched by Madura Garments Lifestyle Retail Co Ltd, part of the Aditya Birla Group.




It was completely stuffed with guests from all walks of life enjoying an uber stylish night in the company of Mumbai’s chic and fashionable.

A sizzling fashion show was organized and featured famous designers like Manish Malhotra, Richard James and Rohit Bal. Not to mention Yuvraj Singh also walked the ramp!

Kumar Mangalam Birla and his wife Neerja were there before time, browsing around the store.

The other elite guest comprised of a mix of high society people like Atul and Gayatri Ruia, Sheetal Mafatlal and Ramona and her brother Timmy Narang to name a few — and Bollywood including Amrita Rao, Jackie Shroff and Urmila Matondkar.

Bridal Collection Of Manish Malhotra at LFW

The second day of Lakme fashion week 2009 in Mumbai saw Bollywood's most sought after designer Manish Malhotra's bridal collection.




Malhotra's collection which was inspired from the idea of a bride running away from the altar, included the collection consisting of rich brocades, velvet, silk, tussar, net, lace and organza.

In a colour palette, the hues ranged from cobalt, burgundy, old rose, grey, cream, olive, fawn and brown for women's wear. The circular panelled skirts, long kurtas and saris had red in common but lot more of beiges, jade and moss greens detailed with gold, silver and bronze touches.

But gorgeous saris in striking red and bronze net with velvet appliqué touches and heavy zardozi work were the highlight of the show along with the grand lehengas.

It suited both winter and summer season.

Silver screen goddesses viz. Kajol, Urmila Matondkar, Shabhana Azmi, Amrita Rao arrived to watch the spectacular evening and seemed completely bowled over by Malhotra's collection.

"Manish has kept all the traditionality and yet given it its zing," said Azmi. The background score of Malhotra's show also gelled well with the collection as the music had a punch of Bollywood in it too. It was defiant yet positive and joyful.